Back in the day, if we had an encounter with a sleazy company or a shady used car salesman, we could report them to the Better Business Bureau.  But who checks with the BBB before they make a purchase? Now, all we have to do is “google it” and find out what a company’s reputation [...]

LIKEABILITY – The days of Internet Anonymity are over for those who want Online Success. In years gone by, individuals and companies could live a life of duplicity. Big companies could operate unethically and without regard for others and still manage to buy themselves a squeaky clean image. Companies could buy inventory, shout loud enough [...]

Ever hire an SEO expert to increase your website’s organic search engine optimization? Have you spent a lot of time yourself creating content, trying to get noticed by the search engines? There’s lots of search engines – Google, Bing, Yahoo, Ask, AOL, Lycos, Dogpile, WebCrawler, Excite, AltaVista, etc. When the Search Engine Business speaks, there’s [...]

The other day at lunch I went through the antiquated process of putting quarters in a newspaper machine (a whole dollar’s worth!) and pulled out a copy of the LA Times. I read the headline, pulled out the local and sports sections and spent a half hour reading. I realized something as I was reading… [...]

Driving home the importance of social media marketing to small business owners has proven to be a challenge to its champions. Although the number of small businesses that regularly market through social networks has increased over the years, only about 50% set aside any time and money, and only 12% consider it a must, according [...]

ST. PAUL, Minn., Jun 16, 2011 (BUSINESS WIRE) — Deluxe Corporation today announced the results of a new small business survey, answered by more than 500 respondents through PartnerUp, the first, and one of the largest online social networks for small business owners and entrepreneurs. The Deluxe survey results reveal a glimpse into the modern [...]